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Summery and the process of selling high ticket products is little strategic than selling low priced products.When you reach prospects,you have to
1 Figure Out the problem
2 Show solution
3 Explain benefits to the customer
4 Prove the value for money
5 Social Proof,provide social reviews
6 Add additional value with scarcity or exclusivity
What separate providing high ticket product other than usual product is showing benefits,provide value,proof and action elements.
Benefits to the prospect
They’re paying you more money those benefits better be best.Also benefits would be better,quicker,more efficient,longer lasting,less hassle.Appeal to their emotions as well as their logical side.
When it comes to Emphasize the value for money,one way to emphasize the quality in return to their money. long-lasting effects.this will pay for itself money times over,long run.Another way to show them the value for their money is exclusivity.
it is a powerful way to show them they have something that most do not have.
Providing social proof it is very important you have social proof when you selling high ticket item.You can provide social proof in a form of testimonials and endorsements.
those are powerful stuff that can show proof is product worth the money and make decision make them to buy.
Add an element of scarcity or exclusivity it also call snob appeal USP you can say only 100 places are available at the never to be repeated seminar also say can say something like this,I’m making this offer is available to a select group of my most successful customers.
show exclusivity by say ‘just 250 copies of this fact filled guide will ever be printed.When it comes to actual sales process.It is straight forward you must come with
Great sales page
Generate leads using that page
then follow-up if they don’t buy up front
As far as getting people to page for sign up online,and it is also work sometime approaching people offline enhancing the value of that high ticket product.
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